I spend many hours talking with executives and senior leadership at all types of broadband service providers—cable companies, ISPs and telcos. I really like to dig in and see what challenges they face, what keeps them up at night and what goals they are driving for and how they want to improve their companies. For those that have delivered VoIP services for decades, including CLECs, ILECs and cable providers—executives at those companies are facing a changing and challenging landscape for their voice services over the next five years.
Analyst firm STL Partners, as part of the Telco 2.0 Initiative, issued a report last month entitled Cloud: What is the role of telcos in cloud services in 2015? I’m flipping this question and asking: what is the role of cloud in telco services? When it comes to voice, we think it’s central to business model transformation for telcos, ISPs and cable operators.
Inform your voice network evolution and VoIP road map. Learn how the cloud can help you with cost reduction initiatives, virtualizing voice infrastructure and powering new service launches.
Next week Alianza will be exhibiting at SCTE Cable-Tec Expo. Throughout the year Alianza has been investing in the cable market to help MSOs with their next generation voice initiatives. Throughout our history we have helped ISPs deliver voice (such as Clearwire and ViaSat) and now many traditional providers of VoIP are turning to cloud given the challenging consumer voice dynamics, aging networks and the need to be extremely agile in delivering new features and SMB voice solutions.
At the CableLabs Summer Conference Alianza is demonstrating the simplicity of managing voice with a cloud voice platform. While the economics and business model of cloud services are well understood, Alianza is demonstrating the ease of operations that cloud voice platforms enable. Cloud voice platforms provide real-time visibility and control that simplifies service definition, order entry, provisioning, and customer care functions.
SCTE and cable operators have pledged to reduce network energy use by 2020 and Network World recently wrote about the power costs behind the PSTN and the benefits an of IP transition. One quick and easy way for cable operators and telcos to do that is turn off the voice network and put it in the cloud—not their cloud, but the cloud voice platform. Power savings, going green and reducing cooling are all initiatives that are good for the world at large and help the bottom line as well.
On Tuesday at the CommTech East in Ontario we announced that Alianza has officially headed north. Our Cloud Voice Platform is now available to help service providers throughout Canada. We’ve done it for five years in the United States and we are taking that experience and solution to help cable companies, ISPs, telcos and resellers.
Here at Alianza we have been working with Cable MSOs looking to have their VoIP services managed in the cloud. Throughout our company’s history we have worked with numerous service providers that use different broadband access networks (DSL, WiMAX, LTE, etc.) and they invariably ask: “How can we assure quality of service with voice hosted outside our network?”
Light Reading's Sarah Reedy posted a thoughtful article on NFV (Will NFV Save CapEx, OpEx, or None of the Above?) and its (empty?) promise. We see NFV as necessary (we are using that in our cloud voice platform) to build the elastic, scalable infrastructure. But NFV technology by itself lacks an elastic business model (vendors want to sell you something and generally not for less). The cloud-based approach to using NFV is the true path forward as it fundamentally transforms the business model to risk-free, success-based pricing vs build it and (we hope) they come.
Given the business model transformation that service providers have demanded and vendors have failed to deliver for VoIP, I think 2013 showed some strong momentum for an emerging voice delivery model that addresses that need. Here at Alianza we believe a new technology and business model is essential for VoIP given market dynamics and the various strategic growth initiatives that could use the CAPEX/OPEX needed to normally fund a voice network (see my various posts on this topic throughout the year). This new model is the cloud voice platform.
A common question for all of us to answer: so, what does your company do? A start-up and early stage growth company has more explaining to do than normal. Alianza provides a wholesale VoIP solution based on a cloud voice platform. Ok, so what does that mean?