People love texting. According to a CTIA Annual Survey, there were 2.1 TRILLION messages exchanged in 2019. Savvy businesses use SMS to connect, engage with their customers, and digitally transform communications for the markets they serve. With a business text messaging solution, service providers can leverage this powerful communications tool to better serve their customers. Business text messaging services are a great way for CSPs to improve market differentiation and expand commercial sales opportunities.