Inbound Marketing Blog

Call to the Cloud

Alianza's blog exploring cloud communications, NFV and virtualized software, and the evolution of VoIP and UC.

Kevin Dark

Kevin Dark is Alianza's Principle Product Manager responsible for Business Text Messaging and Integrations. When he is not dreaming up new communications products he enjoys getting outdoors with his wife and kids in the Sonoran desert.

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Service Providers: Here's Why You Need a Business Text Messaging Solution

People love texting. According to a CTIA Annual Survey, there were 2.1 TRILLION messages exchanged in 2019. Savvy businesses use SMS to connect, engage with their customers, and digitally transform communications for the markets they serve. With a business text messaging solution, service providers can leverage this powerful communications tool to better serve their customers. Business text messaging services are a great way for CSPs to improve market differentiation and expand commercial sales opportunities.

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